The Haliburton Chamber of Commerce web site is built on the Apex COC application, a WordPress platform developed by Softext. The site includes components to provide on-line membership registration, event registration and member business directory. Outbound communications are assisted with a structured email designer and list management. The system is designed to reduce the management workload for support staff and offer a better user experience for members and the public. The Haliburton Chamber has over 200 member businesses throughout the Muskoka region.